Prasetya, Prita, and Mukhamad Najib. “Integrated Analysis of Sustainable Marketing Research With Bibliometric Insights and Theoretical Framework Development”. Eqien - Jurnal Ekonomi Dan Bisnis, vol. 14, no. 03, Sept. 2025, pp. 714 – 726, doi:10.34308/eqien.v14i03.2045.